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Become a Member!
The Hotel Madison in Harrisonburg is near JMU
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JMU Parent Loyalty Program

At the Official Hotel of JMU

We are proud to be the Official Hotel of JMU and the only hotel on campus! Read here why it's smart to skip earning points at brands and instead choose the convenience and charm of Hotel Madison. 

Don't miss out on receiving awesome discounts and perks - it's free & easy to join the Parent Loyalty Program. Stay with us throughout your student's JMU years and earn priority access to May Commencement reservations. It's our way of thanking you for your loyalty.

Please note that to receive benefits, your reservations must be made directly though Hotel Madison and not a third party. Membership is tied to your email address — sign-up using the same email that you will use for reservations.

Our warmest congratulations to the students joining the class of 2029 - Go Dukes!
Parents, use the gold button below to join today and start earning benefits. Please also read important notes below about receiving program emails.
 

Benefits (see Terms & Conditions):

  • Receive 12% off our Standard Daily Rate*
  • Priority access for graduation reservations, based on total room nights stayed*
  • Complimentary garage self-parking* with the loyalty member room rate
  • Exclusive promotions throughout the year
  • Early access to Hotel Madison sponsored events

*Please view all Terms and Conditions below. Program benefits exclude blackout dates such as graduation and certain other special events.

SIGN UP TODAY: Classes 2025-29

Questions? Email loyalty@hotelmadison.com

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Family Weekend 2025 is now sold out. If you are a Parent Loyalty Member who would like to join the interest list, please do so here:

JOIN INTEREST LIST - Family Weekend

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Reservations for Graduation 2025 have been offered to our qualifying Parent Loyalty Members. If any rooms become available later and you would be interested in making a reservation, please join the interest list here:

GRAD 2025 INTEREST

 

Make sure you receive our loyalty-related emails!

  • Whitelist hotelmadison.com to eliminate the chance they wind up in spam.
  • Don't unsubscribe! This will prevent you from receiving ALL future marketing emails, including regarding graduation reservations.
  • Notify us if your student's class year changes since some emails are specific to that.
  • Notify us of a second student (after your first one graduates) so we can update the class year.
  • Notify us if your email changes. This is especially important as your membership is tied to your email address, including calcuation of room nights for priority access to graduation reservations.
     

Updates? Email loyalty@hotelmadison.com


Terms & Conditions

Terms and conditions, perks, and program are subject to change without notice; student must be enrolled at JMU full or part-time at the time of program sign up and while using associated benefits; discounted rates cannot be combined with any other offer, some blackout dates may apply; pooling, combining or joining of multiple loyalty member nights is not allowed to redeem priority access or for other benefits; priority access to May Commencement reservations is based on total nights stayed; direct bookings are required to receive any program benefits, third-party reservations (booking.com, Hotels.com, etc.) do not count toward total nights stayed.